Frequently Asked Questions (FAQ)

At TEM, we focus on delivering impactful, long-term results. Typically, you’ll start seeing immediate results from our quick-win campaigns within the first two weeks. More consistent, sustainable improvements will come within the first 4-6 weeks as we launch regular campaigns and flow optimizations. While we’re committed to driving results as quickly as possible, our goal is to build lasting relationships with your audience that lead to sustained growth. Remember, good things come to those who wait, but great things come to those who work with TEM.

We know you’ve heard the “Not just another agency” spiel before, but we truly see ourselves as your outsourced retention team, fully integrated into your brand’s success. Unlike others, we lead with service over sales. All our Email Strategists are senior talent, ensuring that you have someone experienced leading your brand strategy. On top of that, we ensure that every team member goes through a rigorous onboarding process to learn the TEM way. Additionally, we offer flexible, month-to-month contracts, so you can rest easy knowing we’re earning your business every month, not holding you hostage. We also focus on your entire retention strategy to identify opportunities to create revenue across the entire customer lifecycle, not just email.

Clear and transparent communication is one of our top priorities. In fact, it’s the number one pain point brands have when working with agencies. That’s why with us, you’ll receive regular touchpoints via Slack and detailed reports on performance (weekly, monthly, and quarterly), ensuring you’re always in the loop. We believe in proactive communication, working months in advance to ensure we’re not only on time but often ahead of schedule.


At TEM, we don’t believe in overpromising just to win your business. I (Melanie Balke - the founder) pride myself on turning down business unless I fully believe that we can create a wow experience for you. Our strategies are data-driven and tested, designed to deliver real results, not just vanity metrics. And if you’re ever unhappy with our work, we will do whatever it takes to change that. We value reputation over profits.


Quality is at the heart of everything we do. Our team members are not only top senior talent sourced from across the globe, but they also undergo a rigorous 6-week internal training program before leading any accounts. You’ll always have a senior retention strategist overseeing your brand, ensuring that every piece of content reflects our high standards of excellence and innovation.


While customer acquisition might grab headlines, retention is where the real value lies. It’s up to 8x cheaper to retain an existing customer than to acquire a new one, and loyal customers tend to spend more over time. Email marketing allows you to nurture these relationships, turning one-time buyers into raving fans. At TEM, we help you maximize the ROI on your existing customers, building a community that drives long-term growth.

Absolutely! With our month-to-month contracts, you can easily adjust services as your needs evolve. Whether you want to scale up, dial back, or explore new strategies, TEM adapts to fit your goals, ensuring you get the most out of our partnership. The only thing we ask is a 30-day notice if you need to make a change, as we work at least 30 days ahead.


Email deliverability is the holy grail of email marketing, and we take it seriously. It’s not getting any easier to get placed in inboxes, and we understand the importance of this. At TEM, we monitor and improve sender reputation, optimize list segmentation, and implement best practices to keep your emails out of the spam folder. Our technical setup and ongoing monitoring ensure that your messages reach your audience’s inbox, ready to engage.


Accountability is part of our culture at TEM. We stand by our work and take full responsibility for our actions. If something goes wrong, we don’t point fingers—we focus on finding solutions and making things right. Your success is our success, and we’re dedicated to achieving it together.


Consistency in quality is non-negotiable at TEM. Our team members are highly trained, and your account is led by experienced senior strategists who ensure that every piece of content meets our high standards. We don’t outsource critical tasks, and our internal processes are designed to maintain excellence in every deliverable.


We take the time to deeply understand your brand, industry, and target audience before we craft any strategy. That’s why we’re very transparent about needing about two weeks to onboard properly. Our customized approach ensures that every email, SMS, and retention tactic we implement aligns perfectly with your brand’s voice and goals. We see ourselves as an extension of your team, not just an outside service provider.


We pride ourselves on our proactive approach and efficient processes. By working months in advance and anticipating your needs, we ensure that projects are not only completed on time but often delivered ahead of schedule. Our commitment to excellence means we’re ready to handle both planned campaigns and last-minute opportunities with agility.